As an entrepreneur (I started a jewelry line a few years ago), I'm always drawn to what inspires people to start their own business, what fuels them and where they envision themselves in a couple of years. It such a great feeling to hear about people's big dreams and seeing them obtain a level of success they've never imagined.
I had the pleasure to connect with Connor Meakin from Pure Bone Broth and ask him how he got started, the benefits of bone broth, his biggest life lesson and his favourite soup recipe (it's a must try!!)
What is the story behind Pure Bone Broth?
My goal with Pure Bone Broth is to help people. Growing up I always wanted to do something that made a difference in people’s lives. My main motivation for producing bone broth is to provide people with a conveniently delicious means of consuming a magical elixir of nutrients. And with that I want to inspire people to take their health into their own hands.
You see we’re not all invincible. I thought I was until I got hit with a bitter dose of reality two years ago. I come from a competitive sports background, and I began competing in ultra marathon running in 2013. Originally, my body felt great and enjoyed a ton of early success. More success meant more training. Eventually I ran myself into the ground. What I ended up with for my efforts was a disfigured foot, mangled endocrine system and shaken psyche. If you’d like to read more about my store, check this out.
Bone broth is one thing that helped nurse my ailing body back to health. It’s something that has given me so much, and I want to pass that gift along to as many of you as possible!
How would you describe your business in 3 words?
TLC: Tender love (and) care. ← it’s the magic ingredient in Pure Bone Broth :)
What is a misconception you think people might have about bone broth? What are the benefits of bone broth?
The biggest misconception is that all broths are created equal. Most believe that the grocery store bought broths have the same nutritional benefit of a high quality bone broth. Sadly this is not the case and these store bought broths tend to do more harm than good because of the preservatives, MSG and other additives. The benefits of bone broth are vast and difficult to talk about without sounding too salesy.
I’m personally most interested in the gut healing aspects of bone broth and the ability for it to heal and preserve our joints due to the unique amino acid profile, glucosamine and chondroitin. But I’m quickly realizing that I’m in the minority.
Most people are interested in the aesthetic improvements that bone broth can give you. Collagen is concentrated in bone broths that are simmered for 24-48 hours. It’s great for hydrating and restoring the natural elasticity in our skin. It’s also the building block for growing luscious hair, full teeth and nails. If you want that natural skin glow. Try some bone broth! I’ll also note that I’ve written extensively about the health benefits of bone broth. If you want to get your propeller hat and dive into the research, then check out this article.
What is your favourite recipe including your bone broth? Why?
I’m currently loving our superfood chili recipe. It’s not your standard chili recipe, this one has some serious gusto because of some of our secret ingredients which include cocoa powder, beets, hemp hearts and (wait for it...) Bone Broth! (see below for recipe)
If someone was interested in making one positive change to a live a more balanced lifestyle, what would be your number one recommendation?
Surround yourself with people who live the lifestyles you aspire to. Or better yet, get an accountability buddy. Our Western centric way of living promotes too much individualism from an early age. You can’t do it alone! I have an accountability buddy and we speak weekly on Skype. We share our goals, ambitions and aspirations with one another.
Get a friend you trust and are comfortable with, set a weekly time to chat in your calendars. The first meeting you share long, medium and short terms goals. Subsequent meetings you basically ensure that you are both taking actionable steps to achieve those goals. Then you call each other out if you are not on track!
What’s the most important lesson you’ve learned in the last year?
You can’t separate physical stress from emotional stress from exercise stress from work stress from relationship stress. It all has the same effect on our body. The stress we can handle is finite. And we all have too much of it in our lives.
I typically spend a ton of my free time training to run ultra marathon races. It’s what I love to do. But this has a significant stress on the body. Now since I’ve started Pure Bone Broth, I am spending all of my free time working. Even though I thoroughly enjoy 95% of it, it is a significant stress on the body as well.
That means that something has to give because we all know how terrible stress is on our bodies, both short and long term. I want to live a long and fulfilling life. So right now for me I’m not running as much as I usually would.
Superfood Bone Broth Chili Recipe
Prep time: 20 mins
Cook time: 60 mins
- 1 tablespoon solid cooking fat (lard, tallow, coconut oil)
- 1.5 pounds grass-fed ground beef
- 1 large onion, chopped
- 2 bell Peppers, chopped
- 2 celery sticks, chopped
- 3 carrots, chopped into 1½-inch pieces
- 4 medium tomatoes, chopped or 1 can of crushed / chopped tomatoes
- 1 large beet, grated
- 1 750ml pouch Pure Beef Bone Broth
- 4 cloves garlic, minced
- 1/2 tablespoons oregano
- 1 tablespoon thyme
- 1 teaspoon cumin
- 1 teaspoon chili powder
- 1 teaspoon smoked paprika
- ½ teaspoon sea salt
- 1 teaspoon cinnamon
- 1 teaspoon cocoa powder
- fresh ground black pepper
- 1 teaspoon tomato paste
- ¼ cup hemp hearts
- Cilantro or green onions for garnish
- Season beef with salt and pepper. Add half of fat / oil to stock pot or dutch oven and heat until fat is melted. Add onions, celery. Cook for 7 minutes, stirring occasionally until onions are translucent. Add garlic and cook for another 2 minutes.
- Add bone broth and deglaze pan using a flat wooden spoon or stiff spatula to scrape browned bits off the bottom of pan.
- Add carrots, peppers, grated beet, tomatoes, tomato paste all herbs and spices except for cilantro / green onion. Bring to a boil, turn down to a simmer, and cook, covered, for 20 minutes.
- Meanwhile, add other half of cooking fat to skillet over medium high heat. Brown the ground beef on all sides: approximately 2 minutes. You may have to do this in batches. Strain any excess rendered fat / liquid into separate bowl.
- Add the ground beef to the vegetables and simmer, covered, for another 15 minutes.
- Add more bone broth if needed to ensure vegetables and beef are submerged.
- Stir in hemp hearts and serve immediately, or for best flavour, allow to cool and refrigerate overnight, or up to 1 week in sealed container.
- Add your garnishes and enjoy!